Competitor Monitor - Business Durham
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Business Durham Case Studies

Supporting County Durham businesses.

Competitor Monitor

Innovative software company Competitor Monitor has gone from strength to strength since moving into Tanfield Lea Business Centre in May 2012, building from scratch to a company with over 100 clients worldwide and over 20 members of staff.

The story started when James Mishreki, Adrian Teasdale and Mark Wright discovered a gap in the price comparison market and formed Competitor Monitor to exploit this. The company has developed a software solution which keeps track of products, prices, promotions and perceptions for retailers and brands on line by monitoring over 15, 000 websites and 20 million unique products daily to enable clients to price their products competitively, optimising sales and maximising margins.

The software also monitors ratings and reviews, enabling clients to manage their brand perception online.

Growing by more than 100% year on year, Competitor Monitor has established an impressive client base of over 100 major high street retailers and global brands, and the company has firmly established itself as a market leader in online intelligence.

James Mishreki said: “We were one of the first companies to enter the market giving us a competitive advantage right from the start. There is still a lot of untapped potential within the marketplace as more and more companies realise the value in monitoring the online landscape. Innovation is at the core of our business and we are continually rolling out cutting edge features and services that enable our clients to make informed and profitable decisions.

As the business grew the physical needs of the business also increased which meant that they needed more office space. Adrian Teasdale said: “The facilities here are first class; the building is modern with great architecture, ample room for growth and excellent internet connectivity. Business Durham staff at Tanfield couldn’t be more helpful. When our business needed to grow they were very flexible helping us to expand our office space to suit our needs.

We are delighted to be based at Tanfield, it provides the perfect environment for businesses like ours to grow.”

Located just North of Stanley in County Durham, Tanfield Lea Business Centre is excellently positioned close to the A6067, only seven miles from the A1(M) and within 10 miles of Newcastle, Durham, Team Valley, Gateshead and less than 15 miles from Newcastle International Airport.